Rich Dibbins – smart legal marketing, social media for lawyers and web design trends [LMD podcast #001]

Welcome to the very first episode of the Legal Marketing Daily Podcast. Today I talk to Rich Dibbins from Conscious Solutions – the largest legal marketing agency in the UK. We met at LEGALEX conference and expo in London and talked about social media for lawyers, web design trends , using voice assistants and technology to be more productive.

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Let clients navigate easily through your website

Your clients come to your law firm’s website from different sources and while searching for different keywords. There are 3 things most of the visitors to your website have in common – they want to know: 1) if you can help them 2) with their problem 3) and how can they get in touch with you. Sounds simple but still many lawyers and law firms make their website navigation very complicated. Take a look at these 3 examples of simple and straightforward navigation.

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Use a video to show your law firm’s unique selling proposition

Creativity in showing the spirit of the law firm is very important. Remember that the spirit of the firm, the team, and relationships between team members and clients may become your unique selling proposition. If your team is the most important value you want to show to your prospective clients, a video is a great medium to do it. Here are 2 examples of law firm videos that state it clearly.

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